As we wrap up the year, it’s time to dive into the numbers that made 2024 shine! Inspired by Spotify’s Wrapped, we’re sharing the highlights of your love for our tallow soaps and balms. From best-sellers to global adventures, here’s your year in review.
Top 5 Products of the Year
1. Pure tallow soap
Taking the crown as 2024’s top seller, this gentle favorite proves that sometimes less is truly more. Beloved for its simple, nourishing formula, it’s the ultimate classic that never goes out of style.
2. Pine Tar 20% tallow soap
A rugged runner-up with a loyal fanbase! Darlene’s favorite is perfect for tough skin challenges and packed with earthy charm. It’s the heavy hitter that keeps you feeling refreshed and restored.
3. Tallow Balm, Unscented
Your unscented MVP of the year! Whether you’re soothing dry skin or protecting against harsh weather, this balm does it all—no wonder it’s a classic.
4. Orange Clove tallow soap
Our most popular scent stole the spotlight yet again! With its warm, spicy aroma, it’s a cozy treat that makes every season feel like the holidays.
5. Cedarwood tallow soap
Bringing earthy sophistication to your skincare, Cedarwood tallow soap rounds out the list. It’s a woodsy escape in a bar, perfect for grounding your routine.
Fun Stats From 2024
Top Seller: Pure tallow soap—your ride-or-die!
Needs More Love: Lavender & Tea Tree tallow soap. This hidden gem has been flying under the radar. Is 2025 the year it gets its time to shine?
Top Blog Engagement: Surprisingly, our 2022 blog post, “What is Lye, and Why Is It Used in Soap?”, continues to spark curiosity and rack up clicks.
State with the Most Orders: California takes the crown! Sunshine and soap go hand in hand.
Busiest Sales Month: November. Whether it’s prepping for gifts or indulging in self-care, it’s clear November is a big month for tallow love. Plus, it’s our annual Small Business Saturday sale!
Furthest our Products Have Traveled: All the way to Singapore! From local fans to global admirers, our products are truly making waves.
Founder Favorites:
Jen’s Favorite: Lavender Spearmint Soap. It’s the perfect balance of relaxing and refreshing—a spa day in a bar!
Darlene’s Favorite: Pine Tar 20% Soap. For its powerhouse performance and campfire-like aroma.
Looking Ahead to 2025
What will next year bring? Maybe Lavender & Tea Tree tallow soap will have its breakout moment, or perhaps we’ll see some new contenders in the top 5. Stay tuned for exciting product launches and more ways to elevate your self-care routine.
Thank You for an Amazing Year!
Whether you were lathering up with Orange Clove tallow soap or keeping it classic with our Pure tallow soap, your love and support made 2024 unforgettable. Here’s to another year of glowing skin, new favorites, and global adventures!
What was your top pick of the year? Let us know in the comments or tag us on social media with your 2024 tallow soap and balm wrapped.